How to Blow a Scoop

Scandal, crime, politics—the story had nearly all the makings of a blockbuster, a surefire Drudge link, no less. So why did it seem that nobody in big-time journalism wanted to report it? At about 4 a.m. on Sept. 16, images of e-mails from Alaska Gov. Sarah Palin’s private Yahoo account were posted to a bulletin board on the site 4Chan.org. The pilfered e-mails were posted by someone with the nickname “rubico,” whose account was linked to the address rubico10@yahoo.com.

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